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UI Conceptualization and Visualization samples

   MLB.com - Official portal of Major League Baseball (*final)
User interface for Major League Baseball's offical website. The scope of this project included the design and specification of 200+ screens. A sampling is provided here. All specs available upon request. MLB Advanced Media, NYC. 02/2001.
[ visual tour >> ]   [ zip archive >> ]

   Scient Foundry - Code Repository (*draft)
Information Architecture and User Interface design for an online code-repository. These specifications were developed iteratively and collaboratively with remote colleagues working between NYC and SF. Scient, NYC. 02/2001.
[ zip archive >> ]

   iCouldBe.org Career Mentor Portal (*draft)
Information Architecture and User Interface design for an online resource directed at inner-city students seeking career guidance. The design was informed by client workshops and contextual inquiry. iCouldBe.org, NYC. 11/2000.
[ zip archive >> ]


Website Design and Production samples  

   Change Sciences Group
Website produced as part of the re-branding strategy for Inverse Ratio --a user experience optimization consultancy based in Westchester, New York. Change Sciences Group, Irvington, NY. 03/2002.
[ website >> ]

   Human Factorial
Website featuring examples and case-studies of applied human factors design. Site is designed around minimal content, which can be rapidly scaled up as breadth and depth of content increases. Human Factorial, NYC. 10/2001.
[ prototype >> ]

   UI Corner -V.2.
Special interest site focusing on user interface design. Information architecture and page layouts were redesigned to be more intuitive. New modular approach for treating large images employed to increase speed of page loads. UIcorner, NYC. 06/2001.
[ website >> ]

Writing Samples, Articles, and Publications  

  [ Task Design for the Web >> ]
Research brief on best practices in creating intuitive online processes and reducing customer drop-out rates. Published by: Change Sciences Group, 08/2002.

  [ Checkout Best Practices >> ]
Research brief on three best practices that will improve the online checkout process and increase customer conversion rates on e-commerce sites. Published by: Change Sciences Group, 03/2002.